About Us
We're an 🖥️ investor-backed startup made up of ☁️ Google Cloud experts who are relentlessly focused on building 🔍 Vertex AI Search for Commerce integrations.
About You
We work with retailers and brands on a variety of ecommerce platforms, along with other Google Cloud partners who want to leverage our expertise.

Mission & Principles
We build and maintain enterprise solutions so ecommerce merchants can leverage Google Cloud's Vertex AI Search for Commerce solutions. Here's how:
Always be Improving
Gather feedback early and often
We're alwasys asking ourselves and our customers, "What can we be doing better?"
Take Responsibility
Own our successes and mistakes
We aim to take all the blame and distribute all the praise on every project.
Be Intentional
We're not for everyone
We turn down engagements that are not a good fit and charge fair rates.
Get to Production
Go live without a hitch
We're always perfecting our onboarding processes to ensure smooth deliveries to production.
Build Small Teams
Let the builders build
We assemble teams of smart people, give them well-articulated objectives, and let them get to work.
Always be Communicating
Leave no unanswered questions
Good project management is good communication. We define waterfall and build agile.
Meet the Founders
Sebastian Hooker
Managing Partner
After working in big tech at both Microsoft and Google, Sebastian saw an opportunity to simplify implementing AI technology for retailers, so he left Google to start Nimstrata.
Jason Knott
Managing Partner
Jason is a multidisciplinary full-stack technologist, bringing a wealth of product, UX, and SaaS expertise to Nimstrata after leading several teams at growth stage startups.
James Stanley
Head of Engineering
As a seasoned ecommerce and engineering leader, James brings deep knowledge of the online shopping industry and the impact of novel AI solutions on digital storefronts.
Nimstrata comes from the word “nimbostratus.”
Nimbostratus clouds are responsible for the powdery snow in Utah where Jason and Sebastian first met.